Leading innovators joining us online...
Diego A. Suarez
Head of Global Brand Marketing
A CPA by trade, Diego Suarez worked at Ernst & Young and PricewaterhouseCoopers prior to joining Burger King’s finance department in 2010. Suarez spent five years counting Whoppers before coming to the ad side in 2015. Since then, he brought “The King” out of retirement to appear with Floyd Mayweather, Conor McGregor, Triple Crown-winning horse trainer Bob Baffert and Cheetos spokescat “Chester Cheetah,” and he reunited Napoleon Dynamite with Pedro to help sell Cheesy Tots.
Diego is part of the team that has propelled Burger King’s marketing efforts and Burger King became Client of the Year at the D&AD in 2016, Creative Marketer of the Year in Cannes 2017, Client of the Year at the One Show 2018, Advertiser of the Year at the Clio Awards 2018 and Creative Brand of the Year in Cannes 2019. More recently Diego has worked on campaigns such as “Google Home of the Whopper”, “Bullying Jr”, “Whopper Neutrality”, “Turning Their Tweets Against them”, “Promposal” ,“Whopper Detour”, “Stevenage”, “Moldy Whopper” and “Cows’s Menu”.
Spurs Sports and Entertainment
RC Buford was named CEO of Spurs Sports and Entertainment in July of 2019, leading the business operations for each of the sports franchises owned and operated by Spurs Sports & Entertainment – the San Antonio Spurs (NBA), Austin Spurs (NBA G League) and San Antonio FC (USL Championship), as well as the operations of the AT&T Center and Toyota Field. Prior to being named CEO, Buford held the role of president of sports franchises for SS&E from 2008-19 and served as the general manager of the Spurs while overseeing the sports administration for the other three teams in the SS&E family. He has twice been named the NBA’s executive of the Year in 2014 and 2016. Buford started his professional career as an assistant coach at the University of Kansas in 1983, and during each of his five seasons at Kansas the Jayhawks participated in the NCAA Tournament. Buford was on the coaching staff for the team that won the 1988 NCAA Championship as well as the 1985–86 squad that advanced to the Final Four. He made the move to the NBA in the summer of 1988, joining the Spurs as an assistant coach on Larry Brown’s staff (other assistants on that staff included Gregg Popovich, Alvin Gentry and Ed Manning) and spent four seasons as an assistant with the Spurs. During that time San Antonio won back-to-back Midwest Division titles (1990 and 1991). Buford joined the Los Angeles Clippers in the summer of 1992 as the first assistant for Coach Brown, and then served as an assistant coach at the University of Florida during the 1993–94 season (as the team advanced to the Final Four for the first time in school history). He returned to San Antonio in the summer of 1994 when Popovich hired him as the team’s head scout, and in the summer of 1997 became the Spurs director of scouting. Buford was then promoted to vice president/assistant general manager in the summer of 1999 and was named the Spurs general manager in July of 2002. Buford played collegiate basketball at Texas A&M University and Oklahoma State before receiving his degree from Friends University. He is involved in the NBA Basketball Without Borders Africa camp and in 2015 became an Advisory board member for Fuqua/Coach K Center on Leadership & Ethics (COLE) at Duke University. He also serves on the Board of Directors of PeacePlayers International. Buford’s wife, Beth, is a former player on the LPGA Tour. Together, they are active with the Juvenile Diabetes Research Foundation (JDRF). They have a son, Chase, and a daughter, C.C. In 2004 they welcomed Alexis Wangmene from Cameroon to their family after meeting through the Basketball Without Borders program in Johannesburg. In 2007, Samer Jassar from Israel joined the Buford family after being introduced through PeacePlayers International.
Chief Transformation Officer
Michael Sutherland is the Chief Transformation Officer at Real Madrid, which is consistently ranked as the highest earning european football club and is one of the most valuable sports brands in the world. Prior to Real Madrid, Michael was the Director of Virtual Reality and Director of Product and Design for Emerging Technologies at HP Inc in Silicon Valley. He has been an active angel investor, founder and advisor in early stage companies and has led the growth and commercialization of technology startups in Silicon Valley. He is a global technology leader and expert in corporate innovation and commercialization of new technology products.
National Women's Soccer League
Lisa Baird, Commissioner of the National Women’s Soccer League (NWSL), oversees all operations for the NWSL with a focus on growing revenues and audience while elevating the profile of the league globally. Baird joined the NWSL in March 2020 from New York Public Radio (NYPR), where she served as the Chief Marketing Officer for more than a year. Prior to NYPR, Baird spent a decade as the Chief Marketing Officer at the United States Olympic and Paralympic Committee. During her tenure with the USOPC, Baird played the leading role securing broadcast, sponsorship and licensing deals and launched the iconic Team USA brand. She became the Senior Vice President of Marketing and Licensing for the National Football League (NFL) in 2005 and continued to grow the most commercially successful sports league in the United States, directing the NFL’s consumer products, entertainment marketing and advertising programs. She was named the 2011 WISE Woman of the Year for making a significant impact on the business of sports and was recognized in the 2011 Sports Business Journal’s inaugural class of “Game Changers: Women in Sports Business.” More recently, she was named to the 2016 Business Insider TOP 50 Most Innovative Global CMO’s and most recently in 2019 as an OpCon Top 50 Marketer.
Founder and owner of SweetSpot and formally in charge of Investor and Corporate relations at Carphone Warehouse. SweetSpot are a sports events, marketing and media company specialising in the creation and execution of high-quality, annual sporting events headlines by the Tour of Britain – the UK’s most prestigious men’s cycle race – and The Women’s Tour, part of the UCI Women’s WorldTour.
Hugh is committed to showcasing Britain as a country that supports equal opportunities for investment and growth in professional road cycling.
Denise Lewis OBE
Commonwealth Games England
Denise Lewis OBE is an accomplished presenter, broadcaster, former athlete and President of Commonwealth Games England. The former Gold Medal winning heptathlete, who holds the second highest number of points scored by a British Heptathlete, has gone on to secure a successful broadcast career. Since her retirement from Athletics, Denise has undertaken an array of television work including commentating on high profile athletics events and fronting shows such as BBC’s Secret Britain and Right on the Money.
Denise is one of the “golden girls” of British athletics, winning gold at the 2000 Sydney Olympics and subsequently being inducted into the UK Athletics Hall of Fame in 2011. Denise has twice been runner-up in the BBC’s Sports Personality of the Year awards (in 1998 and 2000) and was also honoured with an OBE in the 2000 New Year Honours.
Call of Duty League
Johanna Faries serves as Commissioner of Call of Duty League for Activision Blizzard, Inc., overseeing league and business operations across Call of Duty’s global esports presence. In addition, Faries is a senior leader advisor to Activision’s African-American, Black & Friends Employee Network.
A veteran of the sports world, Faries was previously at the National Football League for 12 years in New York City, prior to joining Activision Blizzard Inc. in 2018. Faries is a trailblazer in the sports community and has been recognized on Adweek’s Most Powerful Women in Sports list and Fortune’s most influential young business leaders on the annual 40 Under 40.
A graduate of Harvard University, she was a recipient of a Senior Leadership Award for being a “face of excellence at Harvard”. Faries grew up a multi-sport athlete in Potomac, Maryland, has lived abroad in both Israel and the Dominican Republic, and is also a professional singer-songwriter. She resides with her husband and two sons in Palos Verdes Estates, CA.
Chief Brand Officer
Stephanie McMahon is Chief Brand Officer of WWE, a publicly-traded (NYSE: WWE) global media company. In this role, she is responsible for WWE’s Brand, Community Relations, and Pop Culture strategy, which includes celebrity integrations and partnerships within the entertainment industry. Stephanie represents the company as its global brand ambassador, and also plays a character who appears regularly on WWE programming.
Among her many contributions, Stephanie has been the driving force behind WWE’s women’s evolution, which has given female performers an equal share of the spotlight both in and out of the ring. Prior to being named Chief Brand Officer, Stephanie was Executive Vice President, Creative and was responsible for overseeing the Digital and Creative Departments. She was also the first woman to lead WWE’s Talent Relations, Talent Brand Management and Live Events businesses.
Chief Marketing Officer
In her role as one of the Philadelphia 76ers most senior leaders, Katie O’Reilly is responsible for the branding and business development for one of the sports industries most iconic properties. As Chief Marketing Officer, O’Reilly oversees the direction of the team’s brand, creative and marketing solutions, game presentation, social media, digital and video content, VIP events and hospitality, customer relationship management, business development and merchandise departments. Now entering her fifth season with the 76ers, O’Reilly and her team are the brains behind the widely acclaimed “Welcome to the Moment” advertising and “Spirit of the Champion” tribute campaigns as well as new branding initiatives including the recently unveiled 2017-18 season Nike uniforms.
Dina Asher-Smith is the World Champion, four times European Champion and the fastest British woman in history. She currently holds British Records in the 100m (10.83 secs), 200m (21.88 secs) and 4x100m (41.77 secs). Her first major victory was in the 100m at the World Junior Championships in Oregon, USA in 2014. She went on to win the British Senior 100m title in 2015 and the European 200m title in 2016. In 2018 in Berlin she won three gold medals in the 100m, 200m and 4x100m at the European Championships. Last year she went even better taking gold in the 200m, silver in the 100m and silver in the 4x100m at the World Championships in Doha. At her first Olympic Games in Rio in 2016 she was part of the British team that won bronze in the 4x100m. Dina is currently training for the Tokyo 2021 Olympic Games. She is an ambassador for Nike, Hublot, Samsung, Muller and Puregym and recently starred in fashion campaigns for Louis Vuitton and Lancome perfume. Her face regularly graces the covers of magazines like Grazia, ELLE, Stylist as well as many sports publications.
Lisa Kirkbright, Communications Manager for SKODA UK is responsible for all UK based cycling partnerships and campaign activations. The multi-award winning #ThisIsOurTime campaign, spearheaded by Lisa has proven to be a positive challenger activation for the brand, highlighting the gender inequality within cycling. Championing those who challenge the status quo of the cycling world and giving voice to those unheard. #ThisIsOurTime reached 282m people globally and as a result of the campaign ŠKODA was asked by the UK government to participate in a Parliamentary review on gender equality. The campaign was also included in the UN’s Gender Equality Review of the Year 2018.
Head of PR & Mischief
Partner & Global Chief Creative Officer
DAVID The Agency
Pancho has served as Partner and Global Chief Creative Officer of DAVID since 2019. He’s driven the creative direction for DAVID’s multinational clients including Burger King, Heinz Ketchup, Budweiser and many more across the agency’s four offices in Miami, Buenos Aires, Sao Paulo and Madrid, where he is currently based. In his first year with the agency, Pancho helped drive the agency to new record-breaking heights, receiving two Agency of the Year titles from D&AD and The One Club for Creativity, which also awarded the agency an unprecedented 41 wins, including 5 Best Of Discipline – across ten of the competition’s 19 disciplines, for five campaigns and three global clients, in addition to 8 ANDYs received for Burger King ads “Moldy Whopper,” “Stevenage Challenge,” and “Burn That Ad.”
Prior to DAVID, Pancho spent four years at LOLA MullenLowe. During this time, he led a small office of 35 people to become one of the best agencies across the globe with four Best Agency honors in Latin America by El Sol and El Ojo de Iberoamérica, plus 40 Lions in Cannes and 10 Grand Prix in various festivals. These honors pushed LOLA to be the ninth most awarded agency in the world at Cannes and landed the fourth spot in the WARC report. Pancho worked worldwide with popular brands like Burger King, Magnum, Scrabble and created the most talked about campaign during the 2018 FIFA World Cup in Russia, “Hidden Flag.”
Awarded his first Gold Lion at Cannes as a trainee at age 22, Pancho has received 400 awards and 24 Grand Prix from some of the most recognized festivals in the world, including the Effies, D&AD, One Show, Clio, amongst others. Most recently, he was named Creative of the Year in Latin America by El Ojo de Iberoamérica, chosen for the Adweek Creative 100 list and became a member of Ogilvy’s Creative Council.
One of the EFL’s youngest CEO took over at EFL League Two Stevenage FC in July 2018 having previously been at the helm of League Two’s Newport County AFC where he oversaw a significant transformation of the Club both on and off the field, following their dramatic final day survival at the end of the 2016/17 season.
Since arriving at Stevenage FC he has been responsible for several notable accomplishments including a Club Share Offering, the launch of the first Interactive Digital Match Day Programme and a global sponsorship campaign with Burger King which turned the Club into the most played team in the world on EA Sports FIFA 20.
Alex holds a strong background in community and supporter engagement having previously established and run Stevenage FC’s Foundation, running a variety of local, national and international programmes including several based in Africa.
Chief Technology Officer
Warren Jones is the Chief Technology Officer at SailGP, which features the fastest and most technologically advanced sail race boats in the world. Jones works with global partner Oracle on innovative solutions for the remote broadcast production, data management and distribution, the award-winning SailGP APP, and Umpire App for race management. He also supports the event and office infrastructures both in London and New York, and at each of the global grand prix events. Prior to SailGP, Jones was head of information technology at the America’s Cup Event Authority and Oracle Racing.
Chief Executive & Founder
IN & OUT Stories
Arnaud Simon is the CEO and founder of In&OutStories, a collective of talents born in 2018 to drive Sport Organizations through a new narrative and distribution model. Already massive achievements with International Swimming League and Ultimate Tennis Showdown, 2 recent super disruptive and promising global Leagues.
In 25 years of experience in the Sport & Media Industry, Arnaud has built a solid reputation of a world-class leader and influencer.
Thanks to his hybride profile of content creator and business developer, he is always at the forefront of new consumption modes and storytelling innovation.
Formely Eurosport France CEO (2010-15) and Senior Vice-President in charge of Sport Content for Discovery across Europe (2015-18).
Global Research Director
Matt has 15 years of market research and analytics working across Radio and press before moving into world of sport in 2008 when he took over as Head of EMEA Research at Eurosport. He headed up insight teams at ESPN, BT Sport and Sky Sports before joining F1 as Global Research Director in June 2017. At F1 he is responsible for all data and insight which helps drive fan engagement and commercial revenue opportunities within the sport
Communication Manager, UEFA Foundation for Children
Sally received a full academic scholarship to study a Masters in Business specialising in Sport Management at Griffith University in Australia in 2007. Since graduating, Sally has worked in sport management for the last twelve years in a variety of roles and has experience working in professional football at the highest level, including Protocol Manager for the AFC Asian Cup Australia, Head of Fan Engagement and Marketing for Melbourne City Football Club and Wellington Phoenix Football Club, Project Manager for Football Federation Australia and the Gold Coast 2018 Commonwealth Games. In 2018, Sally took up a role as Online Promotion Manager for UEFA Euro 2020 and is currently working as Communication Manager for the UEFA Foundation for Children.
Professional Squash Association
The Professional Squash Association (PSA) is the global governing body responsible for the administration of both men’s and women’s professional squash around the world. With over 1,000 registered players and more than 600 events taking place around the globe every year, the PSA World Tour, the PSA Challenger Tour and the WSF & PSA Satellite Tour – all managed and run by the PSA – showcases the game of squash at its highest level in some of the world’s most unique and stunning locations.
Alex first joined the organization as a Board Director in 2002 when he was still an active squash professional on the tour. Shortly after his retirement as a player Alex became the Chief Operating Officer of PSA in June 2008, dedicating his time to furthering the growth of the sport that had played such an important role in his life. In February 2009, Alex was appointed CEO of PSA.
Alex was instrumental in creating and setting up of SQUASHTV and its subsequent commercial success.
As a player, Alex was on the professional squash circuit for 15 years. He was ranked in the world’s top ten for over 28 months and achieved his highest world ranking of 5 in July 1998. During his illustrious career he won a total of 10 World Tour titles and a Bronze Medal in the men’s singles event at the 1998 Commonwealth Games in Kuala Lumpur. He also represented Wales well over 120 times, the highlight being when Wales narrowly missed out to Egypt in the final of the World Team Championships in 1999 in Cairo.
Alex also holds a 1st Class Honors degree in Mathematics from the University of Wales in Cardiff.
Senior Executive Vice President, Social Impact, Growth Initiatives and Legislative Affairs
Kimberly Davis is a trailblazer and change agent, positively disrupting the financial industry and wide world of sports over her illustrious 30+ year career. Well-regarded as a resilient and visionary leader, Davis brings change to life through sound strategic planning and strong organizational development. She is an inspirational storyteller, an architect of coalitions and a culture builder, with a style that empowers others and a belief that successful business contributes to healthy, vibrant communities. Driven by both data and a passion for progress, she has consistently provided structure and glide paths for organizations to realize their potential for sustainable business growth.
Currently, as Senior Executive Vice President of Social Impact, Growth Initiatives & Legislative Affairs at the National Hockey League – the premier professional ice hockey league in the world – Davis has set the League on a new course to attract, retain and develop fans, with a specific focus on multi-cultural audiences. Reporting to Commissioner Gary Bettman, she is positively influencing and impacting the decisions of 32 NHL Club owners and executives relating to culture, youth participation and social impact, in an effort to improve access and availability of the sport and grow the League’s business for the long-term.
Previously, as Senior Managing Director, Teneo Consulting Worldwide, Davis led the firm’s leadership development and corporate responsibility practice, where she advised Fortune 500 companies, CEOs and cultural icons, including Billie Jean King. She advised the tennis legend on the creation of the Billie Jean King Leadership Initiative – a partnership with CEOs to advance gender diversity and pay equity.
Prior to Teneo, Davis enjoyed more than two decades at JPMorgan Chase where she most recently served as Managing Director of Global Corporate Social Responsibility, President of the JPMorgan Chase Foundation and a member of the firm’s Executive Committee. Ms. Davis has been recognized by Hockey News’ “2020 Top 100 Most Influential Leaders in the sport,” Essence Magazine’s “Woke” – 2019 Change Agents, Adweek’s “30 Most Powerful Women in Sports,” Sports Business Journal’s “GameChangers,” and Savoy Magazine’s “Most Influential Women in Corporate America.” She has received other notable recognitions including Savoy Magazine’s “Top 100 Most Influential Blacks in Corporate America” and showcased in Fast Company’s “100 Most Creative People in Business.” In 2012, she was profiled with First Lady Michelle Obama in Essence magazine’s “28 Most Influential Black Women in America.”
Kim currently serves on the boards of the Robert F. Kennedy Human Rights, Communities in Schools (National) and Sports & Fitness Industry Association (SFIA) She is a former Trustee of Spelman College and the University of North Carolina-Chapel Hill’s Kenan Institute.
Davis earned a B.A. in Economics from Spelman College and has completed the Aspen Institute’s Executive
National Lacrosse League
As Commissioner of the National Lacrosse League, Nick Sakiewicz brings over two decades of experience in the sports, entertainment and facilities development business. Sakiewicz began his sports career as a founding executive of Major League Soccer in 1995. As a new startup league, Sakiewicz worked to build Major League Soccer’s League office as its first VP of Sponsorship Sales.
Over 21 years Nick led team operations in Tampa and New York as President and led the creation of his first soccer specific stadium – Red Bull Arena the only soccer stadium built in the New York market. In 2008 Sakiewicz brought MLS to Philadelphia as the founder, Operating Partner and CEO of Keystone Sports and Entertainment, the ownership entity of the Philadelphia Union. Sakiewicz formed the investor group, raised the capital and led the efforts to build his second soccer-specific stadium in Philadelphia. He launched Major League Soccer’s 16th franchise in 2010, Major League Soccer’s 15th Season. Nick went on to establish the Team’s youth development model and minor league system bringing the United Soccer League’s franchise Bethlehem Steel to central Pennsylvania in 2015.
Over 21 years Sakiewicz has been recognized by Major League Soccer receiving the League’s Executive of the Year award twice (1999 & 2000). He was nominated a third time after creating the opportunity for Red Bull Arena to be built and triggering the record sale of the New York MetroStars to Red Bull energy drink company. Sakiewicz still remains the only soccer executive to engineer the creation of two soccer-specific stadiums in the New York area and in Philadelphia. In doing so, Sakiewicz solidified the long-term viability of MLS in two of the biggest media markets in the United States.
Today, Sakiewicz serves as Commissioner of the National Lacrosse League and is leading another effort to take advantage of the explosive growth of lacrosse and, turn the 34-year-old league into the next major professional sport. Upon being named Commissioner, Nick led a major brand transformation of the NLL and aimed the League’s narrative and logo at recognizing the League’s deep Indigenous North American roots and rich history. Over his first 4 seasons, the NLL has attracted 7 new blue-chip owners and established five new expansion franchises. San Diego and Philadelphia joined the League in 2018, New York City and Halifax, Nova Scotia joined in 2019 and the NLL’s 15th team, Ft Worth Texas, will join the League in 2022 bringing the League to 14 teams. Under Nick’s leadership the League also launched its first digital streaming television network – NLL TV and after just two years sold its rights for the first time in League history to Turner Sports and BR Live.
Today the NLL is quickly emerging as the next major professional sports league, taking advantage of the fast grassroots growth and shifting millennial and Gen Z audiences with the best lacrosse players in the world. The NLL has become a significant leader throughout the sport both domestically and around the world as more countries are beginning to play the game.
Vice President of Diversity, Inclusion & Engagement
Clayton is the Vice President of Diversity, Inclusion & Engagement for the Cleveland Cavalier Operating Company. He is responsible for developing and leading the D&I strategic plan for all Cavalier properties including the Rocket Mortgage Fieldhouse. Clayton is only one of three C-suite level executives out of all 147 major professional sports teams to hold this position.
Clayton is also the new Board Chair for Community Health Charities (CHC). CHC is a national health organization that for more than 65 years, has been creating stronger, healthier communities by build capacity for nonprofits by raising awareness, amplifying their message, and driving more funds and supporters to their cause.
Clayton has had an extensive career with some of the world’s most notable companies including Procter & Gamble, The United States Tennis Association, Russell Athletic, American Cancer Society and prior to joining the Cavaliers Clayton worked at Bon Secours Mercy Health where he led D&I, language services, supplier diversity and the executive talent functions.
Clayton’s approach to diversity & inclusion is grounded in a belief that everyone is part of the D&I landscape. He has successfully used this approach with the Cavs to develop a strategic D&I business plan that has delivered quantitative and qualitative results affecting representation of the workforce, the culture of the workplace, revenue from the marketplace, authentic community and fan engagement.
Kevin is a native of Cleveland, Ohio. He has 4 Daughters, Granddaughter and Grandson. Additionally, Kevin is a board member of the Greater Cleveland Urban League and the famed Cleveland City Club. He has served on many other local and national community and non-profit boards and has been recognized by multiple national publications. Clayton is an Alum of North Carolina Central University and received a Bachelor of Arts Degree in Business Administration and Psychology from Wilmington College (Ohio) where he was a co-captain and student athlete on the basketball team.
Head of Sports
Dev Sethi is the global Head of Sports at Instagram. He oversees strategic partnerships across the sports ecosystem, which includes athletes, leagues, teams, and media. In this role, he is responsible for advocating on behalf of the sports vertical inside and outside his organization, working closely with product, engineering, communications, and marketing to continue building Instagram as a great home for sports and the 320 million sports fans who consume sports partner content regularly. In recent months, Instagram Sports supports its partners and their business objectives through a variety of initiatives, examples including Student Section in partnership with Turner and March Madness, activating shopping on Instagram at the NFL Draft, and a deep app integration with Bleacher Report and Instagram Stories.
Head of Media and Communications
Olalla is a journalist with over 15 years of experience across an extensive range of areas, projects and roles, covering digital, broadcasting, PR, social media and international sports events, designing and producing content and designing the relationship between de media and the event, as well as all the documentation involved in a Major sporting event.
Olalla was the Head of Entertainment content at iRTVE, in charge of launching the streaming services of the Spanish public television, to then join the Marid 2020 Olympic Bid as the Media manager. She was also the Head of content for the Baku 2015 European games, and is now working as the Head of Media and Communications for World Triathlon, the international federation of triathlon.
Olalla’s abilities include a broad range of skills, including media operations and content production, especially oriented to sports, as well as TV and digital production and content management of OTT platforms.
Senior Vice President, Diversity & Inclusion
As Senior Vice President of Diversity & Inclusion for the National Basketball Association (NBA), Liliahn Marguerite Majeed oversees team diversity and inclusion efforts across the NBA, WNBA, NBA G League and NBA 2K League. Majeed also helps lead the NBA’s Women’s Leadership Initiative and NBA Coaches Equality Initiative, responsible for events such as the Women’s Leadership Forum, NBA All-Star Women in Basketball Operations Forum and NBA Coaches Summit.
Prior to joining the NBA’s Diversity & Inclusion department, Majeed was a Vice President in the Team Marketing & Business Operations (TMBO) group. In that role, she led strategy for arena experience, season ticket membership and premium consulting while also serving as the league liaison for the Indiana Pacers and Washington Wizards.
Majeed joined the NBA in 2005 from Four Seasons Hotels & Resorts. She graduated from Howard University with a bachelor’s degree in business administration and hospitality management. Majeed lives in Brooklyn with her daughter Farah.
Fulham FC Foundation
Mike is the current CEO of the Fulham Football Club Foundation and has over 15 years’ experience working in the sports sector across multiple fields. As a former Head of Commercial for the Lawn Tennis Association and Fulham Football Club, Mike’s breadth of knowledge covers all commercial rights from a sports business perspective, along with experience in the sports charity and community sector.
Mike has played Rugby League for Ireland, gained two Blues whilst studying at Cambridge University and supported on the operational delivery of the Great Britain Davis Cup Team, including the team’s first win for 80 years in 2015. A keen sports fan, he understands the pathway opportunities that sport can present from participation to elite level competition.
Mike also sits on the Commercial Committee of Swim England and is a Board Director at Badminton England
Drone Racing League
Director of Athlete Development
Brendan currently works for x10 Capital, a private equity company that invests in MLB and NFL players. He played 8 years of Major League Baseball and then completed his MBA from The Wharton School at the University of Pennsylvania in 2018. He is an active investor and advisor to several startups in the sports tech and healthcare space. He has been focused on the application of data and the latest technology into new areas of athletics performance, specifically things that provide actionable insights and analysis and allow for more informed decision making.
Brendan attended The College of William and Mary, graduating in 2002 with a BA in Government.
Originally drafted by the Cubs, Brendan spent most of his MLB career with the Rays, Twins, and Angels, and was part of two Central Division titles with the Twins. During his career he served on the executive subcommittee for the MLBPA, and assisted in negotiations for the 2011 Collective Bargaining Agreement.
Real Estate Finance Specialist
Reddish Bull Finance
Sports Consultant and Former Tottenham, Celtic, & Swiss International Football Player
Katie De Paoli
Head of Inclusion & Diversity
Chief Strategy Officer
Chief Revenue Officer
Deirdre joined Barstool Sports as CRO in 2018 to overhaul the Sales and Marketing Organization and drive revenue growth for the business. With a focus on scaling revenue through advertising, partnerships and licensing, she has expanded the team from New York to Chicago and Los Angeles. Since then, Barstool Sports has established partnerships with several blue chip companies such as Square Inc., E&J Gallo, AB InBev, Phillips Norelco, MGM, FanDuel, Kraft Heinz, NASCAR and also has over 250 direct advertising partners across it’s properties. Under her leadership, the partnerships model has developed beyond advertising to include branded content, sponsorships, experiential and direct to consumer product collaborations.
Manager of Engagement & Player Relations
Darrel was born and raised in Amityville, New York. He is a nine-year NFL veteran, playing for the Washington Redskins, where he served as team captain for 3 consecutive years, was the recipient of the Byron Whizzer Award for Community MVP and won the Walter Payton Man of the Year Award in 2014. He also played for the Carolina Panthers and the Chicago Bears. He is the current manager of NFL Player Engagement and Relations working with multiple departments to drive league activations during calendar events. Darrel has a proven commitment to community outreach programs as an NFL player. He has an acute knowledge of internal organizational structure, experience and relationships with key stakeholders, and ability to create strategic vision for diversity and inclusion.
Darrel holds a Bachelor of Arts degree and expects to complete his Master’s degree in Communication both from Villanova University. He volunteers for the Greater Washington, D.C. Big Brothers Big Sisters Organization. He was also an NFL USO tour participant and has extensive community involvement in the Washington, D.C. metropolitan area. Young has one daughter.
Beyond the Game Network
Andre Fluellen is a Co-Founder of Beyond The Game and leads the athlete network for the group. He played eight years in the NFL as a defensive tackle for the Lions, Bills, and Dolphins. Fluellen is a graduate of the NFL’s Broadcaster Bootcamp and has appeared as a football analyst on the NFL Network. He is an active motivational speaker, addressing thousands across the country annually.
NBC Sports Group
Recently retired professional and international rugby player. Captained the United States Rugby team from 2016-2019. In a decade long career representing the USA, played in 54 test matches, three Rugby World Cups (2011, 2015, 2019), seven tournaments on the HSBC World Rugby Sevens Series and won a bronze medal at the Pan American Games 2011. Overseas professional career began in 2013, signing with the Leicester Tigers of the English Premiership. In 2015, transitioned to the Cardiff Blues winning the 2018 European Challenge Cup before leaving at the end of the 2019 season.
Co-Founder and former Chairman of the US Rugby Players Association, the representative organization for all U.S. national team athletes (men and women), and member of the International Rugby Players Global Council. Broadcast analyst with NBC Sports and advisor to sport technology companies.
77 Sports Management
Chief Marketing Officer
Dustin Godsey is in his eighth season with the Milwaukee Bucks and fourth as Chief Marketing Officer, where he is responsible for the development and expansion of the Bucks brand. In his role, Godsey oversees the team’s marketing and advertising, digital, content production, live events, promotions, and creative services, as well as marketing of Fiserv Forum, the team’s new world-class arena in downtown Milwaukee and the surrounding Deer District neighborhood. During his tenure, he has built an award-winning marketing team that has overseen a number of high-profile projects, including the team’s highly acclaimed rebrand in 2015.
SVP & GM, BR Studio
Rachel Brill serves as Senior Vice President and General Manager of the B/R Studio, which focuses on the creation of premium video, narrative audio and high impact journalism. She is a core part of the senior executive team working closely with Bleacher Report’s Chief Content Officer Sam Toles to scale the company’s mid and long-form programming slate.
VP Emerging Media & Innovation
Pete Scott is vice president of emerging media and innovation for WarnerMedia Studios. In this role, Scott advises internal brands on the effectiveness of social media and audience intelligence across the entire WarnerMedia portfolio. Additionally, he is helping to lead the charge on the gaming and esports entertainment brand, ELEAGUE. As a digital strategist that has been moving through the ranks at Turner for more than 26 years, Pete has helped the company develop and evolve into a leading force in the digital media space.
Prior to his current role, Scott served as the vice-president of emerging media for Turner Sports, a division of WarnerMedia. While in this role, Scott was responsible for digital operations and technology for the entire Turner Sports digital portfolio which includes Bleacher Report, NCAA.com and the critically-acclaimed NCAA March Madness Live suite of products. In addition, Scott managed the company’s strategic partnership with Yahoo! Sports. His unique hybrid background of TV and digital platforms helped Turner Sports develop into a leader in the digital sports business.
Scott began his Turner career as a sound tech and editor for CNN, covering such major events as the war in Bosnia and the U.S. invasion of Haiti while working with international correspondents Christiane Amanpor and Nic Robertson. In 2001, he transitioned to Turner Sports’ new media team where he started laying the foundation for development of Turner’s unique digital portfolio. He served as executive director of partnerships managing digital and mobile rights for NASCAR.com, PGA.com, NBA.com, and PGATour.com as well as broadband channels TNT OverTime on NBA.com and TBS Hot Corner on MLB.com. Scott also guided the day-to-day programming of interactive content on each of the sites, which includes live streaming coverage, widgets and downloads, interactive TV and wireless platforms.
Additionally, he helped to create a digital media team with diverse expertise that attracted attention from other professional leagues and their peers throughout the digital media industry. In 2010, he helped launch NCAA March Madness Live, the successful live streaming video experience that is now available across more platforms than ever before for the NCAA Division I Men’s Basketball Championship.
Before Turner, Scott served as a senior video producer for FoxSports.com where he produced and directed the first live college football game streamed online. Before Fox, he served as a senior production manager of remote operations for Turner Sports, coordinating logistics for the production of NBA, NFL and MLB telecasts
Scott earned his Bachelor of Arts degree in film and television, with a minor in business, from Boston University.
Senior Vice President
Daniel Cohen, Senior Vice President of Octagon’s Global Media Rights Consulting division, is a leading sports media rights expert providing strategic consultation to major domestic and international rights holders, broadcasters, emerging distribution platforms and the sports investment community. Cohen’s focus is on delivering media rights valuations and developing content distribution strategies for Octagon’s media clients. A recognized industry executive with a passion for building businesses at the cross sections of sports, media and technology, Cohen leverages IPG and Octagon’s proprietary data, research, analytics, and technology and leads a global consulting team that advises on over $950m in media rights fees across five continents.
Prior to joining Octagon, Cohen held Managing Partner and Senior Vice President positions at MP & Silva America and Bloomberg Sports. At MP & Silva, Cohen launched their New York office to expand rights business opportunities across the Americas.
Cohen serves on the board of NYVC Sports, All Star Committee of Harlem RBI and USHMM Next Generation. Committed to fostering future generations of talent, Cohen speaks as a guest lecturer on sports media and business at New York University and Columbia University.
Cohen is a graduate of George Washington University. In 2014, he was a recipient of SportsPro Media’s 10 NEXT Leaders in Sport, recognizing exceptional individuals in the sports industry under 30. Sports Business Journal named Cohen to their Forty Under 40 Class of 2019, honoring the accomplishments of executives under 40. He resides in New Jersey with his wife.
Chief Operating Officer
European Tour & Ryder Cup
EVP, HBSE & Chief Operating Officer
In her position as Chief Operating Officer, Lara Price oversees the Philadelphia 76ers Business Operations, Corporate and Team Communications and Public Relations and renowned Community Engagement arms for one of the National Basketball Association’s most storied franchises. With 20-plus years of NBA experience, Price acts as the team’s primary intermediary with the league office and is the key liaison between the 76ers business and basketball arms of the organization.
Senior Director, Social Strategy
Julian Patterson is the Senior Director of Social Strategy at Bleacher Report, a division of Turner Sports and the #1 sports media brand for today’s young sports fan. Patterson leads the social programming team, guiding programmers and managers on strategies to define Bleacher Report’s voice for a massive millennial and Gen Z audience across all social media platforms.
Originally from Boston, MA, Patterson majored in biology (pre-med) at Colby College before pursuing a career in digital media. With over 10 years of digital media experience, Patterson started at Bleacher Report in 2018 following a lead role on the social strategy team at Complex. In his current role, Patterson has been instrumental in building a holistic content strategy for B/R’s main accounts and network of portfolio brands (B/R Gridiron, B/R Football, B/R Kicks, B/R Betting, B/R Hoops and B/R Gaming). Patterson’s award-winning team produces content that reaches more than 1 billion video views and over 100 million social interactions each month.
Working alongside Bleacher Report’s Chief Content Officer Sam Toles, Senior Vice President of Programming Bennett Spector, and Senior Director of Programming Kenny Dorset, Patterson empowers his team by developing new creative strategies that drive a premium experience to consumers and a valuable marketplace destination for advertising clients.
Laurie is a Veteran Financier with over 30 years of experience. Beginning his career in the mid 1980s he progressed in finance and after spells at Commerzbank ,DLJ and DRKW holding senior positions in the early 2000s, he then went on to be chairman of Pali International and then founded and became CEO of North Square Capital (NSBO) with a specialised interest in Chinese and London financial links.
Recently, he has worked closely with other firms like Momenta Group, where he is a Senior Advisor and as the Chairman of Blackstar Capital, based in Victoria, London. Specialising in discrete and under the radar football financings and club acquisitions and disposals and is currently very active in both areas.
Oliver & Ohlbaum Associates Ltd
Daniel Geey is a Partner in the Sport Group.
Daniel’s practice focuses on helping clients in the sports sector, including rights holders, leagues, governing bodies, clubs, agencies, athletes, sports technology companies, broadcasters and financial institutions.
Daniel has significant experience in the football industry and has worked on a variety of club takeovers, high profile transfers, commercial endorsement deals and disputes.
Daniel also works in the wider entertainment industry advising on competition and anti-trust matters.
Sports Capital Advisors
Product Director, Apps
Justin Hoyman is the Product Director for FloSports where he leads development and innovation strategies for the Apps team. His work focuses on creating engaging user experiences across the company’s iOS and Android apps but also native applications on other devices including Roku, Fire TV, smart TVs and more. Justin has a long-spanning career in technology and sports having constructed immersive app experiences while working with CBS Sports. While there, he managed a suite of core products including the flagship app and other OTT platforms that streamed Super Bowl 50.Justin is a graduate of Florida Atlantic University. He also played professional baseball for the Cleveland Indians. While studying at the University of Florida, he was the SEC Pitcher of the Year, an All-American and 2nd round MLB draft pick in 2004.
Lincoln City F.C.
Liam joined Lincoln City in the summer of 2017 following a distinguished career with Doncaster Rovers where he held numerous roles including Foundation Chief Executive before taking up the position of Chief Operating Officer of the Club Doncaster Group.
Liam has gained over 20 years working in football to date, having first entered the sport via an apprenticeship funded by the PFA. Since then he has worked through the ranks in various roles, culminating in him being inducted in the National Apprenticeship Hall of fame in 2007, being recognised for his outstanding achievement in enterprise and business from those who started their working life through an apprenticeship scheme.
Aside from his work with Lincoln City, Liam holds a number of non-executive director roles including Trustee of the Asian Sports Foundation. He has also previously been the Independent Chair of the Inclusion and Fairness Forum (Doncaster) as well as being an Advisory Board Member of the Football League Trust amongst other roles as well as undertaking numerous guest lecturing roles.
Liam is a keen adventurer and charity fundraiser and his finest personal achievement is completing a 7-day Inca Trek to Machu Picchu in Peru where he also raised over £75,000 for the NSPCC.
Director of Marketing
Ellie is a Marketing professional having spent 20 years predominantly in Automotive and Media across both agency and client-side roles in global, regional and local functions. In 2004 Ellie was headhunted to join Honda Motor Europe as Communications Manager from agency-side. In September 2012 Ellie was asked to join Virgin Media as Head of Advertising. During her time at Virgin Media Ellie led the evolvement of all Brand campaigns with a renewed focus on the key drivers of Brand Equity and ultimately the value ‘Brand’ contributes to the business.
Alan Pace is an accomplished leader in sports and financial services turnarounds with over 20 years of Wall Street experience and 10+ years of delivering results through sports management and consulting. Most recently, Alan was a Managing Director and Global Head of Sales for Securities Services at Citi, responsible for overseeing all facets of client experience for a multibillion-dollar division.
Alan is a former partner at SCP Worldwide LLC – owner of sports, entertainment and media properties – and a previous CEO of Major League Soccer franchise Real Salt Lake, where he led the turnaround of a consistently last-place team to winning the 2009 MLS championship. He is an advisor to team owners and leagues.
VP, Business Development
Eric is a leading expert in the digital video space, advising the world’s largest, most complex, and most demanding customers, from media and sports entities to Fortune 1000 corporations. His career spans executive, sales, marketing and business development roles in markets around the globe-including Australia, Asia, South America Europe and the United States. Prior to Zixi, Eric worked for Com Tech, PictureTel, Vela Research, Venaca and Signiant.
Brand Lead – FA Competitions, Women’s Football, Grassroots Football
Chairman, Phoenicia Sport & Entertainment, CEO Winning Streak Sports - A Granite Bridge Partners Company
Phoenicia Sports & Entertainment
Chris Lencheski has worked in the global sports and entertainment landscape for more than two decades.
Prior to Phoenicia Sport and Entertainment and Winning Streak Sports / Granite Bridge Partners, he worked with MP & Silva and served as Chairman of the Board of Managers and Chief Executive Officer for IRG Sports + Entertainment (IRG-a TPG Company). Lencheski authored industry-setting standards and practice guidelines followed by major entities from network and cable television groups to Fortune 500 companies. Lencheski was Founder of NY-based SKI & Company, which was the first ever Global Agency of Record for General Motors Racing.
Lencheski was President of Comcast-Spectators’ subsidiary Front Row Marketing and Analytics (FRMS), the commercial rights, sponsorship and analytics firm inside the greater Comcast ecosystem of stadiums, arenas, teams, and properties. FRMS was acquired by Learfield Sports in 2015. While at FRMS, his work included collaborations with the Americas’ Cup, English Premier League, the Olympics, Formula One and World Cup projects, as well as a host of international and national properties from every major league to governing bodies.
Lencheski was a multiple team owner in the NASCAR Sprint and Nationwide Series, as well as owner of International Hockey League franchise the Quad City Mallards, an affiliate of the NHL’s Philadelphia Flyers and the IHL member franchise of the year 2009-2010.
Lencheski is a graduate of Syracuse University and alumnus of Harvard Business School. He serves as an adjunct professor at Columbia University, a member of the Board of Directors of Winning Streak, and a Founding Member of the Board of Directors for Syracuse University’s Falk College.
Chief Marketing Officer
General Manager, EMEA
Senior Partner Services Manager
Logistics and Sustainability Manager
Christy Briggs, Logistics and Sustainability Manager for CenturyLink Field/Seattle Seahawks. Christy has been at the stadium for 7 years and has worked with the sustainability team for the last 5 years. She is the stadium and team’s liaison with the Green Sports Alliance and the Seattle 2030 District. She manages the logistics and transitions throughout the stadium’s many events. Christy is an avid football and track fan.
Senior Marketing Director, UK
Salvatore De Angelis
Head of Digital
Nielsen Sports International
Bocconi graduate, Salvatore joined Nielsen Sports in 2014. In his role, he leads the Digital and Social media unit, actively developing a range of strategy and performance measurement solutions for clients.
He has experience working with major brands and rights holders such as Coca-Cola, Ferrari, Italian National Olympic Committee, FC Internazionale, Tommy Hilfiger, Pirelli and Luxottica with a mix of projects from digital strategy, social media listening, sponsorship and branded content valuation, ambassadors and content selection.
Salvatore gives lectures on Digital Strategy and Fan engagement at several master programmes at Bocconi, IULM, MasterSport Institute
Commercial Lead OTT Streaming
- Commercial Lead OTT Streaming at OneFootball, the world’s leading digital football platform (joined in 2019)
- Strategizing and steering the global roll-out of the company’s direct-to-consumer streaming business aiming at reimagining the distribution and monetization of live/on-demand football content
- Sharing specialized knowledge in digital business models and trends at the intersection of sports, media, technology, and an empowered end consumer on OFFTHEFIELDBUSINESS.de
- Previous work experience includes positions in investment banking, private equity, as well as sports media and entertainment
SVP, Marketing & Business Development
Dan Ginger was recently appointed as the Senior Vice President of Marketing and Business Development at the ATP. In this role, he oversees the direction of the Tour’s social and digital platforms, branding, business development and servicing to members (Tournaments & Players) with creative marketing solutions to support and accelerate the growth of the sport. In his short tenure to date, Ginger and his team successfully launched Tennis United, a joint marketing venture between ATP & WTA.
Global Content Protection Manager
Degree in Law and Master in Intellectual Property. In 2018 he joined LaLiga to become part of the Audiovisual Department, more precisely of the Global Content Protection area. He and a large team of professionals are responsible of the commitment assumed by LaLiga to fight against audiovisual piracy. This battle against piracy arose as a result of the Spanish Royal Decree Law 5/2015, whereby LaLiga is in charge of marketing the rights to exploit the audiovisual content of its competitions (LaLiga Santander and LaLiga SmartBank).
Marcel Mohaupt (Managing Director, ITR GmbH). Senior Executive with deep background in Entertainment and Sports industry. Expert knowledge within Broadcast, Video Streaming and Media Production along with strong marketing, sales and media skills. Profound experience in senior management roles in global operating media companies, significant expertise in digital transformation projects, track record in successfully establishing and optimizing businesses as well as in building high performance teams and guiding them through change, complemented with an international Master in Business Administration.
Chief Operating Officer
Jamie joined BT Sport in 2012 as Chief Operating Officer to build the infrastructure, broadcast chain and operating model ahead of launch. A year later BT Sport 1, BT Sport 2 and BT Sport ESPN all started broadcasting from the brand-new purpose-built studio facility on Queen Elizabeth Olympic Park.
Since then BT Sport has expanded to 13 channel outlets to deliver the exclusive Champions League and Europa League coverage, as well as the launch of Europe’s first 4K UHD sports channel.
Jamie started his TV career as a transport coordinator at the BBC. He had several roles at the BBC including Head of Sourcing Production Resources and Head of Production L2012 – responsible for the BBC’s multiplatform coverage of the Olympics, Paralympics and other key national events in 2012.
Maria Rua Aguete
Senior Research Director, TV, Video, Advertising
Maria is a skilled media and entertainment executive, with extensive contacts and strong relationships with broadcasters, studios, telcos and media companies worldwide. She currently leads a team of analysts tracking the evolution of media companies globally and leads the Consumer Research group covering- Vídeo, TV, Devices, Media & Usage. Maria joined media analyst firm Screen Digest in May 2000, where she formed and launched the Television research team before it was acquired by IHS Markit and now part of Informa Tech. She is responsible for leading the team’s strategic development and managing its day-to-day operations. She is a regular speaker at events like IBC, MWC, SportsPro.
The All England Lawn Tennis Club
Bill is the IT Director at The All England Lawn Tennis Club where he leads the technology team that deliver The Championships, Wimbledon. With the spotlight on the Fortnight, Bill’s goal is to deliver annual innovation that enhances the experience for players, guests and fans in such a way that celebrates the heritage of Wimbledon. Prior to joining the AELTC in 2018, Bill was an IBM Distinguished Engineer, with success across a broad range of complex integration projects and transformation programmes. Beyond The Championships, Bill is responsible for all the technology provision for the day-to-day operations of the AELTC, including the All England Club itself, the Wimbledon Museum and the Wimbledon Shop.
Head of Women's Football Marketing & Sponsorship
Kayleigh Grieve is currently responsible for delivering UEFA’s women’s football marketing and sponsorship strategy.
Her work includes delivery of campaigns and partnerships aimed to drive participation of girls and women in football, like the Cannes Lion awarded Together #WePlayStrong campaign and UEFA Playmakers inspired by Disney which uses active play and storytelling to introduce 5-8 year old girls to football and sport.
Kayleigh’s remit at UEFA is also to grow fandom of UEFA’s key women’s competitions including the Women’s Champions League and the Women’s Euro and she leads on delivering UEFA’s first ever unbundled women’s sponsorship programme, overseeing ground breaking multi-year deals with the likes of Visa.
A qualified CA, Roger worked in corporate finance for 10 years before 25 years as an executive in the music/sport industries. Involved in 3 IPO exits.
Within sport, he started as a hobby journalist in the early 90s covering Italian football for Sky/BBC, before being the founding CEO of the SPFL in 1998, representing Scotland also in UEFA.
He now has his own advisory business, Albachiara, from where he consults with various companies in the sport, content, rights, and music ecosystem. He invests in sportech, and has his own business of sport podcast.
Head of Knowledge Development & Innovation
Royal Netherlands Football Association
Giel Kirkels is responsible for knowledge development and innovation at the Royal Netherlands Football Association (KNVB). He works on a variety of innovation topics, including referee technology (VAR), data intelligence and stadium experience. He was responsible for the development of the new national training center for the Dutch national teams, the KNVB Campus. He has also launched the KNVB Football Innovation Center #11, which is home to a network of >30 companies that work with the KNVB on various innovation projects. Recently he has launched the Football Innovation Platform in cooperation with other leading organizations such as UEFA, City Football Group and the Johan Cruijff Arena.
Phil Lines has worked in the sports industry for over 40 years. He has worked for leading sports organizations such as the Premier League, for major broadcasters including BBC and ITV, for top American agency, CAA, and French media group Lagardere. For the past seven years he has run his own successful consultancy, Nootka Ltd., his clients including FIFA, UEFA, the Football Association, the EFL, The National League, the Rugby Football Union and Six Nations Rugby Limited.
His key area of expertise has been value growth in the sale of sports media rights and he also works in strategy and marketing for small, medium and large governing bodies, media groups and football clubs.
He has worked globally, in Europe, America, Asia, Africa and the Middle East.
As founder, CEO and creator of WaitTime, Zachary Klima leads the company’s global implementation strategy. From strategy to integration, he oversees partnerships with leading national and multinational organizations, and ensures the sophistication and seamless design of WaitTime is realized by each. In 2013, Klima concepted WaitTime and was selected out of 100+ applicants for participation in the rigorous Bizdom startup accelerator founded by Quicken Loan’s renowned executive Dan Gilbert. Klima has built partnerships with some of the most major sports organizations in the world, to use WaitTime technology to reduce wait times, create better customer experiences, and increase venue efficiency. Previous to WaitTime, Klima was in the field of architecture, design and sales engineering. Klima has a Master of Architecture from the University of Detroit Mercy.
Rob serves as the VP of Sustainability and Transportation for the Seattle Kraken and their home the Climate Pledge Arena. In that capacity he works to ensure fans for all the arena’s events can quickly and affordably access a variety of transportation choices and that the team and arena strive to meet their goal of being carbon neutral. A lifelong environmentalist and transit nerd, Rob spent more than a decade working in Washington’s non-profit community fighting for better public transit and subsequently was elected to serve as the first Seattle City Council member from District 4 (NE Seattle). During his time on the city council he stewarded the largest city wide zoning changes in 30 years and helped pass education, housing, and transit ballot measures in excess of $56B. Rob and his wife Katie live in Seattle with their three elementary school aged daughters.
Chief of Staff
Callie Brownson is an American football coach and player who is the chief of staff for the Cleveland Browns of the National Football League (NFL).In September 2018, she became the first woman hired as a full-time NCAA Division I coach, when she was promoted by Dartmouth, after briefly working as an intern for the team.
VP & Chief of Sports
Head of Data/Analytics, Ticketing & Fan Experience
Head of Data/Business Intelligence, Fan Experience and Ticketing Manager at Spain’s Valencia CF since June 2018. He is responsible for all data & insights of the club while also managing tickets/pricing, fan experience, and customer support departments from a data-driven angle.
Segarra has contributed significantly to the club’s ambitious digital transformation project and at the same time extended help in steering several strategic business decisions.
A former bank manager and Chief Technology Officer, Segarra has over 12 years of professional experience in different sectors, but with a continued focus on applying technology and performing digital transformations in various businesses.
Group Chief Executive
Luis Vicente is Group CEO of ELEVEN SPORTS and Board Member of the sports, media and entertainment investment platform Aser Ventures.
He is a vastly experienced sports executive, with a 25-year track record of driving innovation, commercial growth and brand engagement.
Matthew Campelli is a journalist, strategist and communicator specialising in sport and sustainability. He is the founder of The Sustainability Report, an insight an intelligence platform that helps sports organisations become more environmentally and socially responsible.
Strategic Director, Streaming & OTT
Anton Brams was appointed as Genius Sports’ first streaming director in 2019 following the successful acquisition of Oppia Performance.
Following a career as a former professional volleyball player, statistician and coach, including three years as a technical coordinator for the U.S. Men’s National team and a bronze medal at the 2016 Rio Olympic Games, Anton led the development of one of the first fully automated, mobile streaming solutions in world sport.
Since joining Genius Sports, Anton has led the launch of GeniusLive, a cost-effective solution for multiple sports at every level. He has a wealth of experience and expertise in automated production, performance and OTT, working alongside leagues and federations across Europe, Asia and the Americas.
Vice President, Digital
Leanne is a senior digital marketing executive with 14+ years of experience in all aspects of digital media strategy, innovation and data analysis. She is passionate about exploring consumer motivations and translating that into actionable and accountable marketing plans. Her ability to seamlessly bridge the gap between digital and traditional media has proven invaluable for clients working to weave an effective narrative across multiple media channels. She has leads teams on a range of national and regional clients in a variety of industries ranging from automotive, luxury, CPG, startups, insurance and sports. Creating innovative digital and growth strategies that leverage real-time data to continuously test, iterate and drive results.
VP Managing Director, Global Sports Venture Studio
As VP Managing Director of the Global Sports Venture Studio (GSVS), Kyle Bunch is responsible for leading R/GA Ventures’ sports innovation partnerships with industry leaders including adidas, Dick’s Sporting Goods, E15, Eurosport, Fox Sports, Levy Restaurants, Major League Baseball, Major League Soccer, the Los Angeles Dodgers, and UEFA. The GSVS engages the sports innovation ecosystem to help our partners enhance athlete and fan experiences through strategic investments and collaborative development of new products and services. Previously, Kyle has spent the majority of his thirteen years at R/GA working in sport with clients such as Verizon, Beats by Dre, Nike, ESPN, Samsung, the San Antonio Spurs, the National Rugby League, and the National Football League.
Kyle is also an entrepreneur and has launched several ventures with multiple successful exits. Most recently, he launched The Outside Game, a media and events company that connects athletes with cultural and business innovators for unfiltered conversations about the future of sports.
Kyle speaks regularly on sports business and culture at events including South by Southwest, Advertising Week, and most recently delivering the keynote address at the Mumbrella Sports Marketing Summit in Sydney. He has also taught marketing and technology courses at the Instituto de Empresa Business School in Madrid and at the Miami Ad School. Kyle graduated with a degree in business administration and film from the University of Southern California.
Head of Digital Media
Vice President, Marketing Partnerships
San Antonio Spurs
In her 18th season with SS&E… named vice president of broadcast and marketing partnerships in September 2017 … joined the SS&E Family as a part-time partnership assistant in February 2002 before being promoted to a full-time broadcast assistant in May of the same year … elevated to the manager of sponsorship services in 2004 … in 2007 named director of corporate partnerships … promoted to a senior director in 2014 …. leads local, regional and global marketing partnership for SS&E … responsible for developing innovative experiences for fans through SS&E brand partners … guides digital sponsorship transformation
Senior Social Media Producer
Tottenham Hotspur FC
Senior Partnership Manager
Green Sports Alliance
Kristin manages partnerships for the Green Sports Alliance, working with companies, teams, leagues and organizations to expand their environmental and social impact by working together. She also leads on sponsorship activations for the annual Green Sports Alliance Summit in addition to Alliance workshops and events throughout the year. Prior to joining the Alliance, Kristin worked at The Climate Group where she supported companies on renewable electricity, energy efficiency and electric transportation efforts in addition to managing partnerships for Climate Week NYC. Her previous roles include working at Bowdoin College as the Sustainability Outreach Coordinator and Assistant Women’s Volleyball Coach, where she led campus initiatives on energy, waste and water, and helped lead the volleyball team to the program’s first NCAA Elite Eight appearance. Kristin also has several years of corporate sustainability experience at Edelman and Thornton Tomasetti. Kristin holds an MBA in Sustainability from Bard College and a BA in Environmental Studies and Government from Bowdoin College. She also completed the Sport Sustainability Leadership graduate certificate from Seattle University.
Strategy & Partnerships
Claire McArdle is the Managing Director of OTRO Studios – a production company that works with some of the biggest talent in sports and beyond. She is an Emmy award-winning, BAFTA nominated executive who has worked extensively across television and digital platforms. She has held senior roles at ViacomCBS International, All3 Media owned Maverick Television, and Channel 4.
Before joining initially as the Chief Creative Officer of OTRO, Claire headed up the creation of the short form content pipeline for Comedy Central International where she oversaw in excess of 20 series from development through to release. The pipeline of content she managed was used in 150 territories.
While at talent agency Gleam Futures, she developed numerous titles including record-breaking release Hit the Road with Joe Sugg and Caspar Lee which she Executive Produced for BBC Worldwide. In a career spanning over 15 years her projects have won a number of top accolades including an International Emmy; multiple BAFTAs; RTS Awardsand Broadcast Digital Awards.
Claire is passionate about history and holds a Ph.D. in nineteenth century history from the University of Edinburgh.
Lucas von Cranach
Lucas von Cranach, 40 is the Founder and CEO of OneFootball. After founding the company in 2008 and introducing the first sports-app in Apples IOS App store, today OneFootball is the world’s leading digital football media platform. Lucas runs OneFootball’s headquarters in Berlin with 220 employees from 40 different countries. Studying economy and business administration at University of California Berkley and London School of Economics, he graduated from Technische Universität in Berlin, Germany.
SVP, Strategic Initiatives
Monumental Sports and Entertainment
Zachary Leonsis is senior vice president of strategic initiatives for Monumental Sports & Entertainment (MSE), a multi-platform sports, media, entertainment, and technology company located in the heart of the “DMV” in downtown Washington, DC. MSE is best known for its fan-facing brands which include the NHL’s Washington Capitals, the NBA’s Washington Wizards, and Capital One Arena, as well as seven additional team brands, three more venues, and equity in two media networks: NBC Sports Washington and Monumental Sports Network. As senior vice president of strategic initiatives, Leonsis manages MSE’s media rights relationship with NBC Sports Washington, all venture capital investment opportunities, and its growing esports division. Leonsis represents MSE on NBC Sports Washington’s board of directors as well as on Team Liquid’s board of directors.
Global Executive Director of Women's Game
Bex Smith first came to prominence as a World Cup and Olympic footballer representing New Zealand, and culminating her club career winning The Triple with VfL Wolfsburg as UEFA Champions League, German League and German Cup Winners up until her retirement from the game in 2013 (due to knee injury).
During her time as a professional footballer she earned her degrees in Economics, Spanish, an MBA and Masters in Psychology. Since then she has worked for FIFA as Manager of Women’s Competitions and Strategic Planning, as a freelance sports consultant, as an Executive Producer, and she is now Executive Director of Women’s Game for COPA90, the world’s largest independent football media business. At COPA90, Bex oversees the commercial, editorial and marketing delivery of a business-wide initiative to normalize women’s football.
Vice President, Marketing
Los Angeles Chargers
Senior Director, Marketing
Rachel oversees marketing for ESPN’s emerging brands and properties, including audience expansion efforts focused on women and youth. She also oversees marketing and partnership development for espnW, ESPN’s brand dedicated to serving women who love sports. She previously served as espnW’s Director of Business Operations and Strategy. Prior to her role with espnW, Epstein was part of the leadership team that launched Women’s Professional Soccer (WPS), the professional league that preceded the NWSL. As Director of Marketing and Sponsorship, she developed the WPS’s brand strategy and led League marketing, event production, sponsorship development and activation.
Global Head of Strategic Partnerships & Corporate Development
Harish Sarma currently leads Global Strategic Partnerships & Corporate Development at TikTok, a leading short-form video platform that allows users to create entertaining moments. At TikTok, Harish focuses on developing, structuring, and executing strategic partnerships for the business across content, marketing, user acquisition and monetization. His role also touches on evaluating business development opportunities that may warrant investments and other M&A functions.
Previous to Bytedance, Harish spent five years at the National Basketball Association (NBA) focused on global business development related to content licensing and was instrumental in launching partnerships with digital platforms and telcos while supporting renewals with major broadcasters globally.
Prior to the NBA, Harish spent four years at Morgan Stanley in the Investment Banking Division focused on the Media and Telecom sector where he executed equity, debt and M&A transactions in addition to his broader industry coverage responsibilities.
Harish started his career as a software developer and consultant for Provenir, Inc where he built decisioning systems for the credit, small business and auto loans divisions of major financial institutions such as AIA, Citizens Bank and Elavon Financial
Green Sports Blog
After a successful career in sports marketing communications and advertising sales, Lew Blaustein became passionate about the environment and climate change as a patriotic reaction to the 9/11 attacks.
A successful solo eco-preneur career soon followed with the opening of LBS Green Solutions in 2005. Since then, Blaustein has helped build a myriad of green-focused businesses and non-profits through strategically powerful marketing, communications, and business development programs.
GreenSportsBlog (https://greensportsblog.com) which Blaustein launched in 2013, has become “the source for news and commentary at the intersection of Green + Sports.”
Its monthly audience of up to 16,000 includes commissioners, team and league executives, sustainability leaders, eco-athletes and more. GreenBiz, Sustainable Brands and others syndicate GSB content.
Blaustein also recently launched EcoAthletes (https://ecoathletes.org), a nonprofit with the mission to “inspire and coach athletes to speak out confidently on climate change”. EcoAthletes’ core product is a series of engaging, virtual, group “climate education for athletes” courses.
Head of Content Protection
Emilio Fernández del Castillo has been the head of LaLiga’s Technological Protection of Content Department since 2015. In addition to fighting against audio-visual piracy in Spain, the content protection team has set up unique collaborations with other national institutions like the Ministry of Culture and Sport (Spain), international competitions like Belgium’s Pro League, or international institutions like INDECOPI (Peru), providing them with customised support and sharing the anti-piracy tools and software that the team has developed. Prior to this role, Emilio held the position of digital metrics manager at LaLiga between 2008 and 2015.
Partnerships - Acquisitions and Content Strategy
beIN Media Group
Andrea Ekblad is currently responsible for beIN’s Commercial Partnerships globally as well as heading up Women’s Sports across the group. Based in London, in the business’ Central Commercial Hub, she is the main point of contact for beIN’s top rightsholder partners such as Premier League, The FA, UEFA, IOC, NBA, LaLiga or Wimbledon.
Within the company Andrea works cross-functionally with all the channel operations – from Digital to Programming, Legal, Rights Acquisition, Data Analytics, Production and Communications – to centralise resources across 43 territories and to ensure all departments work together in order to optimise on beIN’s substantial portfolio of rights.
Andrea also leads all things women’s sports at beIN, with the launch of the beINSPIRED project last year, which aims to inspire the next generation of athletes through beIN’s global platforms by showcasing the best women’s sports competitions on beIN SPORTS, creating more women’s sports content on both linear and digital, increasing on-screen talent, and developing strategic partnerships.
Previously, Andrea worked for the International Olympic Committee at OBS, as well as FIBA, and used to play semi-professional basketball in Hungary.
England International Player
Sasha Corbin is an English international netball player and captain of the Saracens Mavericks. One of the most popular figures in netball, Sasha owns the company ‘Solo Sessions’ which conducts motivational talks at schools and clubs, provides coaching masterclasses and YouTube tutorials for all abilities. Sasha is an ambassador for England Netball and Nike London, and participant in Women’s Sport Trust’s UNLOCKED programme.
VP, Information Technology, Football Solutions
Director of Esports and Esports Technology
An original employee of Gfinity PLC who has been involved in Esports since 1996 running multiple online platforms and delivering 100’s of offline events. This includes delivery on all major gaming platforms while working with many publishers and sports rights holders.
Over 5 years of executive-level experience running various divisions inside the company with vast experience in event and program execution for linear broadcast and online streaming from the ground up. At the heart of all if this is the tournament and integrated system design delivering bespoke models for some of the worlds biggest rights holders.
This includes designing and executing the F1 Esports Series, Formula E showcase event, Forza World Championship Global program, COD European Championships, Halo European Championships, EA FIFA championships, Battlefield World Premiere to mention just a few.
Jorge de la Nuez
Head of Technology & Operations
Responsible for the overall technology buildout, development, support, operation and continuity of the Olympic Channel multi-platform delivery.
Jorge joined Olympic Channel Services in August 2015 from the EBU/Eurovision Network, where he held Senior Engineering, Presales and Project Management positions. Prior to working for the EBU, he worked as a permanent employee at OBS as part of the Broadcast Systems Engineering team taking part in Beijing 2008, Vancouver 2010, Singapore 2010 and Guangzhou 2010, as well as having previous engineering roles at International Sports Broadcasting (Pan-American Games 2007) and HBS Engineering and Technical Operations (FIFA WC Germany 2006).
He is a passionate sailor since the age of 9, born in the warm Canary Islands (Spain) and having practised Olympic Sailing classes at International competition level. He loves how technology is applied to sports in general and sailing in particular to engage audiences and enhance user experiences.
Caroline is one of the most prolific and awarded storytellers in sports.
Inducted into the FICTS Olympic Hall of Fame in 2019 in recognition of her contribution to Olympic film-making, she achieved both commercial success and critical acclaim with New Moon, the creative agency she founded in 1996.
From dominating the sports bidding sector across 14 major Olympic, World Cup and other major sports Bids to producing and directing films which achieved Emmy Nominations, Moondance Film Festival Awards and Cannes Dolphins, she understands the exploitation of live, original and archive content better than most.
New Moon amassed (and sold) 12,000 hours of content and produced films and series with high dependency on both live elite sports and historic content. Co-producing films with Lord Puttnam and creating series for The Olympic Channel has afforded her a unique insight into the commercial opportunities and creative, technical and rights challenges of working within the sports landscape. She founded egoli media at the start of 2020 to apply 21st technology to the age-old tradition of story-telling.
Caroline is British / Swiss and was educated in South Africa. She has twice been nominated as Entrepreneur of the Year in Britain, was awarded South African Woman in Business of the Year in 2013 and nominated as British South African Business Leader of the year in 2015. In 2016, Caroline was awarded the Distinguished Rhodian Award by her Alma Mater, Rhodes University and in 2019, the Guirlande d’Honneur by FICTS.
Alon comes to Pixellot with a wealth of experience in managing high-tech companies both locally and abroad. His expertise lies in providing strategic, business, marketing and operational leadership in the high-tech industry.
Prior to joining Pixellot, Alon provided business development services to leading companies including Cisco and Priority software. Before that, Alon served as VP Marketing and Business Development at Pontis, a leading provider of software marketing systems for Telco’s. Alon has held numerous leadership positions including VP Strategies at Exigen, a provider of business process optimization services, in California, CEO of Gate42 Technologies (NY), a developer of an Application Productivity Management Suite and as a Partner and Co-CEO at P.O.C., a leading management consulting firm.
Alon holds an MBA and B.Sc. in Industrial Engineering from the Tel Aviv University.
Chief Commercial Officer
Juliet has worked in sports marketing for 20 years starting her career at Octagon before moving on to spend five years at Adidas International where she held a series of marketing communications posts across Running, Brand and Women’s. Juliet joined Ascot Racecourse Ltd as Commercial Director in November 2012. Since joining Juliet has brought in a completely new Commercial Partnership programme with new rights sold around Royal Ascot and annually delivering several significant new brands to racing sponsorship.
Director, Group Content & Advertising Products
SVP, Technology & Operations
A vastly experienced technology professional, Gordon Castle oversees Eurosport’s Global Technology and Operations teams based in Paris. Gordon is responsible for developing, defining and implementing the long-term technology strategy of Eurosport, Discovery’s leading sports brand.
Prior to joining Eurosport, Gordon held senior positions at telecommunications company Ericsson, latterly as Head of Strategy Development, Portfolio and Capital & Resource Allocation.
Chief Marketing Officer
At ONE, Jonathan Anastas is Group CMO, overseeing all marketing for both ONE Championship, the largest global sports media property in Asian history and ONE esports. Prior, Jonathan was CMO at LiveXLive Media, a publicly-traded digital streaming music service focused on live experiences, where paid subscribers doubled under his leadership, and also at the Motor Trend Group, a Discovery Communications Company, where he successfully launched the company’s first subscription video on demand (SVOD) service.
Head of Digital
Board Member, Trustee and PR & Brand Lead
Women in Sport Trust
Laura is the Managing Director of iris Culture, a leading sport and entertainment agency. Twice nominated for the prestigious BT Sports Industry ‘Agency of the Year’ Award, iris Culture is known for its creative and innovative work for global brands such as adidas, Samsung and Speedo.
Laura worked with The FA for three years launching The FA WSL and supporting the England women’s football team and recently advised her Sydney office on the amplification of Samsung’s sponsorship of Australian netball. Her goal is to help brands understand both the creative and commercial opportunity working with women’s sport can bring. As a former county netballer and athlete Laura has seen the benefit that sport has had on both her life and career, so is keen to inspire other women and girls.
Global Marketing Lead
Nilay Gozegir Eralp is Global Marketing Manager for Beko, which is a global white goods brand operating across 145 countries on 6 continents and no.1 brand in free standing category in Europe.
Nilay started her career at Unilever and had worked for brands like Omo, Dove, Sunsilk and Cif. She joined Beko in her current role in 2018. She has transformed the brand to become a purposeful one via launching “Eat like a Pro” campaign and extending the purpose to all communication.
Nilay graduated from Industrial Engineering, Sabancı University.
Nilay is married with a cat. She loves to join cycling classes and cook new recipes.
Head of Product Management
With a long and storied career in working with front end stacks, product strategy, and International markets, Simon Leadlay is responsible for the You.i TV product investment strategy, working closely with customers, partners and product teams. Simon first joined You.i TV as director of Pay TV business development, having served as director of Pay TV product management and business development at Accedo. During his time with Latens Systems, Pace and ARRIS, Simon was integral to the companies’ productization, sales, and marketing efforts for next-generation set-top box middleware products. Previously, he held technical marketing and development positions with Espial, Nortel, and Ingenia Communications.
Chief Revenue Officer
EVP, Global Head of Sales and Partnerships
As Head of WWE’s Global Sales and Partnerships division, reporting directly to WWE Chairman & CEO Vince McMahon, Brody is a key member of the company’s Executive Committee and is responsible for providing strategic vision for WWE’s global Sales operations while also growing and expanding the company’s global media partnerships. Under Brody’s leadership, WWE’s global sales revenue increased 110% from 2015 to 2019 driven by multiplatform partnerships with blue-chip brands including Procter & Gamble, Cricket Wireless, Coca-Cola, Mars, Hyundai and Unilever.
During his time with WWE, Brody also successfully led the company’s International organization and oversaw the growth and development of its eight regional offices (London, Munich, Dubai, Mexico City, Mumbai, Tokyo, Shanghai, and Singapore). He also established and fortified partnerships with top international partners, expanded the company’s global footprint, and grew international revenue to more than $300 million for the first time in history.
Prior to joining WWE, Brody held senior leadership roles with the National Football League, Major League Baseball and the Boston Celtics. He is a three-time winner of Sports Business Journal’s Forty Under 40 Award and a member of the publication’s Hall of Fame. Brody graduated with honors from Tufts University where he earned a Bachelor of Arts degree in political science.
Sander van Stiphout
Johan Cruijff ArenA
Sander van Stiphout is program manager innovation and director of the consultancy and management branch of the Johan Cruijff ArenA.
Sander likes to think of stadiums as living rooms of society and what drives him is to contribute to a well-managed, safe stadium with great fan engagement that makes profit and creates value to society. To achieve concrete goals for the stadium and its main stakeholders Ajax, KNVB, National Police and the City of Amsterdam he drives innovation among ecosystem partners such as KPN, KPMG, Microsoft, Signify, NISSAN, Honeywell, Heineken, ABN Amro, research institutes, universities, SME’s and start-ups.
Sander has worked in stadium projects worldwide and was involved in projects related to all recent major tournaments, such as the Russia and Brazil World Cups. Sander was special stadium operations consultant to the Qatar Supreme Committee in relation to the FIFA World Cup 2022 preparations.
SVP, Digital Operations
Scott oversees the Product Development, Content and Revenue operations teams for the PGA TOUR Digital Platforms. These teams focus on delivering the best experience for the fans of the PGA TOUR on a daily basis. He lead the transition team which brought the TOUR’s digital assets and capabilities in-house in 2013. Scott came to the TOUR in September 2005 having previously worked for Turner Broadcasting, Viant Corp. and New Era of Networks.
Vice President, Olympic Assets & Marketing Tokyo 2020 Olympic Games
After an award-winning career agency side working for various clients and industries, including alcohol, telecoms, technology and FMCG, James was recruited to work for Coca-Cola on the marketing team. After various marketing roles in the Northwest Europe BU James was moved onto the London 2012 Olympic project team to lead the execution of the Olympic Torch Relay for the company. After delivering Coca-Cola’s most successful torch relay in 2012, he was posted to Coke Brazil to lead the marketing and sponsorship for the Rio 2016 Games. In Rio he created one of the most talked about and integrated activations ever for the games. He has continued his career with Coca-Cola and the Olympics with his move to Tokyo, Japan in 2017 as VP of Olympic assets and Marketing for the Tokyo 2020 Games. Since being in Japan, James has created Coca-Cola’s first ever portfolio strategy & execution for a sporting asset which has been adopted across many global markets. Not only has he driven innovative thinking, but the Tokyo games are set to drive one of the most effective business returns for Coca-Cola Japan.
Bruna Zanin Juresic
Senior Partnerships Manager
Legal Director, Anti-Piracy
beIN Media Group
As CEO and founder of Delmondo, a social video analytics and audience insights software platform, Nick joined Conviva with its acquisition in 2018. Nick is focused on extending Conviva’s portfolio of video measurement capabilities with Social Insights, a comprehensive cross-platform social video intelligence product. In his 15 years in the industry, Nick has been at the forefront of numerous industry firsts including creating the first enterprise analytics solutions for Snapchat, Instagram Stories, and Facebook Live, and has worked with some of the world’s largest brands and publishers, including ABC News, Turner, Viacom, NASCAR, Red Bull, Universal Music Group, and TED.
Head of Communications, Content & Digital
Alexandra has achieved industry-wide recognition in her use of technology to transform the perceptions of a traditional brand in her role at Wimbledon, building an award-winning digital and communications strategy that has grown Wimbledon’s global digital audiences to over 30 million, more than doubled commercial return, and is at the heart of the long-term future of the brand. Through the combination of a content-first, platform second approach, a data-led audience strategy, and placing value on consistent innovation as well as continuous evolution, Alexandra has led Wimbledon to become one of the most well-respected digital brands in sport. A WEF Young Global Shaper, she was named Sports Technology Young Exec of the Year 2017 and one of the BIMA 100 2018.
Head of Digital Transformation & Innovation
In charge of defining and implementing the digital and innovation strategy across all the areas and business within the club, with the main goal to be closer to people and fans, improving the processes and business operations and identifying new revenue streams.
MA degree in Industrial Engineering obtained from the University of Navarra. Consultant and project manager for more than 25 years in different sectors as sports, advertising, manufacturing, retail.
General Manager, Marketing & Content
Joe is the General Manager for Marketing and Content at World Rugby. Before joining World Rugby, Joe’s had a 10 year career in the sports and gaming industry, working across brands such as F1, England Rugby and Riot Games. At Riot he spearheaded the rebrand and franchising of League of Legends European Championship and helped evolve the companies European esports competition into what is now considered to be one of the most competitive esports leagues in the world. Most recently he’s joined World Rugby to oversee all Marketing and Content activities across all World Rugby and Rugby World Cup properties.
Amanda Davies is a sports anchor for CNN International, based in the London bureau.
Since joining CNN in April 2012, Amanda has fronted the network’s ‘World Sport’ coverage for multiple major events. This includes the Summer and Winter Olympics, Football World Cups, Champions League Finals, The Tour de France and the World Athletics Championships.
Amanda has led on key news stories in the sporting world including Lance Armstrong’s fall from grace, the FIFA corruption scandal, Russian doping controversy, the death of Oscar Pistorius’ girlfriend Reeva Steenkamp, Leicester City’s fairytale Premier League campaign and the retirement of football legend Sir Alex Ferguson.
Alongside being an anchor for CNN ‘World Sport’ Amanda also hosts monthly Formula 1 show ‘The Circuit’ — following the F1 calendar around the globe, hosting live shows from the paddock on race weekends, and interviewing the leading names in the sport including 5-time F1 World Champion Lewis Hamilton.
Amanda has interviewed high profile names from all the leading sports including Serena Williams, David Beckham, Usain Bolt, Michael Schumacher, Zlatan Ibrahimovic, Neymar, Roger Federer, Chris Froome, Bradley Wiggins and Gianni Infantino.
Director of Digital Strategy
David Arroyo has led the Dorna Digital team since late 2017 covering MotoGP and the entire portfolio of Championships in Dorna Sports. Since then, MotoGP have radically changed their digital content strategy obtaining record viewing and engagement figures. Having quickly progressed through the Dorna ranks from web editor, Live Content Specialist and a Media Sales Executive, David was from 2015 to 2017 the Media Director for World Superbike, setting up the entire media team from scratch including Content, Communication, TV Production and Media Sales. From 2011 to 2014, David was also part of the team launching the Mobile Advertising business for Telefonica Digital.
SVP & Head of UK
Octagon Talent & Properties
After having spent four years on a tennis scholarship at Mississippi State University, Clifford graduated in Business Management in 1983, and played one year in the lower levels of the ATP tour. He reached a world ranking of 727; at which point he realised his level and joined Advantage International in 1985. (Advantage was the forerunner of Octagon). 35 years later, Clifford still works at Octagon as head of the Talent & Properties division in the UK. Whilst his responsibilities encompass Talent and Properties in pretty much every sport, his passion remains tennis.
Clifford’s role at Octagon has global responsibilities, particularly in tennis, where Octagon own, manage, and consult on 15 ATP and WTA tournaments (more than any other sports management entity), and have represented 63 Grand Slam Champions, winning a total of over 380 Grand Slam Titles, the most recent being Bianca Andreescu, the 2019 US Open Champion.
CEO and Co-Founder
Vice President of Legal Affairs
Pascal Métral serves as Vice President of Legal Affairs for NAGRA/Kudelski Group, a world leader in digital security and cybersecurity. He joined NAGRA in 2003 as an external counsel specialized in IP and criminal law, stepping into the role of the in-house counsel in charge of anti-piracy, anti-cybercrime and corporate matters in 2009. Pascal also heads a global team of in-house and external lawyers and investigators within the NAGRA Anti-Piracy Services unit.
VP, Edge Strategy and Solution Architecture
As Vice President of Edge Strategy and Solution Architecture at Limelight Networks, Steve is responsible for Limelight’s Edge strategy and innovating to deliver the highest quality online experiences. This includes providing the best platform for delivering digital content and the highest quality user experience through a network edge that positions content and applications next to end users for dynamic and real-time interactions.
Motasem El Bawab
Head of Digital & Technology
Motasem El Bawab was a former professional basketball player. He currently serves as the Head of Digital & Technology at the International Volleyball Federation.
As the Head of Digital of the International Volleyball Federation his role is to lead the teams developing the Digital and Technology strategies for the federation. The FIVB Digital unit is committed to bring the best of volleyball to its fans, players and organizations around the world through innovative digital solutions & engaging content.
Beyond his work for the FIVB, some of his past roles included being the digital projects manager for the International Basketball Federation, where he lead their technology and digital architecture transformation.
Beyond his work in sports, Motasem worked as a Digital Strategist for BAM Strategy one of Canada’s premiere digital agencies where he helped several FMCG brands such as P&G & Heinz to develop and implement integrated digital marketing, social media and web progams that deliver measurable results.
Head of China
Benjamin is heading BVB’s China office in Shanghai which was established in 2017; Formerly he was leading the China business for league-opponent Bayer 04 Leverkusen and transferred to Borussia Dortmund in 2017. With its presence in China Borussia Dortmund will emphasize its efforts to maintain the leader for Chinese youth football development and to be closer to its magnificent fans & partners.
Director of Sports, Trading & Broadband
Sky has appointed Nathan Homer as Director of Trading, Broadband & Sports on the company’s NowTV business.
He will lead the commercial trading team, overseeing customer growth and revenue as well as contributing to the business’s overall strategy on sport and on broadband.
Homer’s previous experience includes work on FMCG, finance and sport brands, after spending 14 years at Procter & Gamble where he ran Gillette’s UK business and the 2012 Olympics campaign, “Proud Sponsor of Mums”. He then moved to Barclays’, heading up the bank’s sponsorship portfolio across sport and entertainment propositions, including the Premier League and ATP Tour Finals.
VP & GM
UFC FIGHT PASS
Crowley Sullivan joined UFC as the VP and GM of UFC FIGHT PASS in March of 2019. Crowley holds over 20 years of experience in the sports and entertainment industries with expertise in developing media strategies across linear, digital, and OTT platforms. Crowley is a veteran of ESPN, where he served as VP of Programming and Acquisitions for ESPN Classic and ESPNEWS. During his time with ESPN, Crowley was a member of the initial ESPN Original Entertainment team that developed successful programs, including Pardon The Interruption and Around The Horn. Additionally, Crowley won a Peabody and two Emmy Awards for his role in the landmark SportsCentury series.
Digital Strategy Director
Sports Broadcaster & Media Director
Fever-Tree Championships The Queen's Club
David Law has been part of the BBC Radio 5 Live tennis commentary team at Wimbledon and beyond for nearly 20 years, commentating on more than 50 Grand Slam tennis tournaments.
He was also part of the BT Sport commentary team that covered the WTA Tour for six years, and he delivered the final words of the station’s coverage of tennis in November.
David combines his broadcasting work with his role as Media Director at the Fever-Tree Championships at The Queen’s Club in London, a position he has held for a decade.
He has also created, produces and co-presents The Tennis Podcast, the longest-running and most-listened-to podcast in the sport. Entering its 9th year of production, The Tennis Podcast airs weekly, and daily at the Grand Slam events. Since 2012, more than 650 editions of the show have been produced, attacting more than 10 million downloads, and had featured in both the Mail on Sunday and the Irish Times’ rundown of 50 podcasts that must be heard.
David’s voice was heard as part of the narration on Strokes of Genius, which told the story of the Federer-Nadal Wimbledon final in 2008, and Resurfacing, the Andy Murray documentary.
CEO & Co-Founder
Marty Roberts is the CEO of Wicket Labs, a leading audience insights platform for media and entertainment companies. Being a technology entrepreneur and driven by success, Marty leads his team to advance the media industry through data-driven, actionable insights.
As a proven growth leader, Marty routinely participates on industry panels and has become a regular speaker for startup events in the Puget Sound area.
Prior to founding Wicket Labs, he served as co-CEO of thePlatform, a subsidiary of Comcast, and a leading video management company for major media and entertainment companies. Marty spent nine years at thePlatform, in various roles of increasing responsibility, including Senior Vice President of Sales and Marketing. He also previously held marketing and product leadership roles at Giftcertificates.com and RealNetworks.
A Seattle native, Marty spends most of his free time outdoors. When he’s not in the office, you’ll find him either on his mountain bike, snowboard, or fly fishing in the Pacific Northwest.
Head of Digital Innovation
Muecke was appointed as the Head of Digital Innovations for the DFL Deutsche Fussball Liga GmbH in September 2019, with the goal to align and centralise the digital innovation activities across the DFL group. Since his appointment, Muecke’s primary responsibility has been to develop a clear innovation strategy and, within this framework, pilot new technologies to help transform the way sport is captured, processed, distributed and consumed in an efficient and streamlined way.
Formerly, Muecke worked as Manager of Executive Projects at the DFL Digital Sports, the digital competence center of the DFL group, where he led the DFL’s first 5G project, a world premiere in the world of sports
Global Head of Digital
Tom is responsible for the strategy and development of Eleven’s digital and OTT offering globally. He oversees ELEVEN’s product launches in new markets and drives platform innovations like the Sports Pro OTT award winning Watch Together tool. A senior leader in digital content and product with over 15 years’ experience, Tom was previously Head of Video at Sky Sports.
Executive Director, Digital Media & Innovation
Scott is entering his sixth season with the Minnesota Vikings and 15th in the NFL. As the Executive Director, Digital Media & Innovation, Scott oversees all aspects of digital media, social media, mobile strategy and online editorial content. Under Scott’s leadership, the team has created several innovative digital content campaigns, winning two Shorty Awards and one Webby Award.
Prior to joining the Vikings, Scott spent nine seasons with the San Francisco 49ers as the head of their social and digital teams. Scott was named to Leaders Under 40 Class of 2017. He lives in Minneapolis with his wife Lauren and their two French bulldogs, Cosette and Hugo. He’s originally from Sacramento, California and graduated from the University of Southern California.
Head of Sports Digital Content
Sébastien is Head of Sports at Canal OTT, the digital division of Canal+. After 15+ years in linear broadcasting as a host, announcer and editor in chief he joined in 2015 the digital division as the head of the sports department. In this role, he handles all digital content output on social media and on the proprietary platform MyCanal. Two years ago he launched Canal OTT’s first dedicated social talk show, #LePetitDebrief, reviewing the football week live exclusively on Facebook, Twitter and Dailymotion.
Head of Digital Business Initiatives & Esports
He is responsible for leading Formula 1’s digital strategy, transformation and growth including F1’s global Esports business, redefining how fans engage with the sport through digital and eSports.
Founding General Partner
BITKRAFT Esports Ventures
Deepen is a Partner at Courtside Ventures, which is an early-stage VC fund, backed by Dan Gilbert (Cleveland Cavaliers) and WPP. They focus on investing in technology companies across the sports, athlete performance, media and gaming verticals. At Courtside, some of his investments include 100 Thieves, Beam (acquired by Microsoft and rebranded as Mixer), The Athletic and Religion of Sports.
Prior, he was a Partner at Interplay Ventures, a NY based incubator and early-stage investor. He also co-founded NYVC Sports with the mission of bridging the gap between sports leagues, teams, investors, entrepreneurs, and media companies.
Deepen started his career at UBS and earned his BA in Economics from the University of Maryland, College Park.
Head of Events, Branded Experience, and Esports
Director, eFootball & Gaming
Christian is the Director of eFootball & Gaming in FIFA’s Digital Transformation and Innovation Division, generating tangible value at the intersection of fan engagement, technology and the commercial world.
Head of Sponsorships & Biz Dev
Alban Dechelotte is the Head of Esports Sponsorships and Business Development for Riot Games in Europe. Prior to his current role Alban lead the Gaming and Esports agenda at the Coca-Cola Company. During his 5 year tenure at the Atlanta based company he led award winning campaigns that included the 2013 Coca-Cola Zero partnership with PlayStation Europe, the 2014 partnership with Ubisoft Just Dance to promote active healthy living, the 2014 rule breaking global partnership with Riot Games, and Coca-Cola’s 2017 signing of the first virtual athlete Alex Hunter from the EA Sports FIFA franchise.
Prior to Coca-Cola, Alban spent 10 years on the agency side at Havas Sports & Entertainment on clients such as adidas, Hyundai, Sparkasse, Lacoste, Europcar, Unilever and Louis Vuitton. Through his professional career Alban has accumulated extensive experience developing partnerships in the United States, China, Egypt, Germany and France.
Alban studied international business, sports and marketing in France at the ESSEC Business School and in Germany at Fachhochschule Dortmund. Alban is a passionate player of League of Legends, a former underage international rugby player and sources inspiration from street art and scuba diving in the summer.
Ian is the online editor for BBC Sport, overseeing the BBC Sport website, app and social media coverage. The BBC Sport website and app attracts and audience of more than 27m browsers a week, while there are 30m social media followers. Ian worked in newspapers for 10 years before joining the BBC, and has worked in various key roles in the sport team since 2011, including two years as BBC Sport’s social media lead. He has been editor since January 2017 and had been busy working on plans for 2020 summer of sport until Covid-19 put an end to all that…
Director, Corporate Ventures
Bio coming soon.
Chief Executive & Co-Founder
VP Global Operation & Services
Executive Vice President
With a career spanning 28 years, Giles Morgan is one the world’s most respected figures in the global sports industry. From 2005-2017 he was Global Head of Sponsorship & Events for HSBC – building one of the world’s most prolific sponsorship portfolios across 5 continents. Since 2018, Giles has been focused on the sports-tech sector and is on the board of a number of tech companies in USA, UK, Germany and Australia. Giles is also EVP International of Pumpjack Dataworks — the Texas based data platform – that specialises in providing clients in the sports & entertainment sectors with bespoke cutting-edge first -party fan-data management software
Head of Virtual Bundesliga
Bio coming soon
Head of Football & Content Strategy
Budweiser Brewing Group
Amar Singh is Head of Football Content and Strategy for Budweiser, official global partner of the Premier League and La Liga. Amar leads on the global digital strategy for amplifying these partnerships, working with more than 22 local markets.
For more than ten years, Amar has specialised in managing cross platform content teams in football and sport across the sector including West Ham United, London Evening Standard, Goal and Squawka.
Chief Executive & Co-Founder
Gareth Balch is CEO of Two Circles – the London-based sports marketing agency that works with over 100 leading sports organisations including the Premier League, NFL and Wimbledon. Gareth co-founded Two Circles following a successful athletics career, representing Great Britain in the 800 metres.
Transferring his passion and energy to the business side of sport, Gareth’s early industry experience involved helping sports organisations such as Manchester City grow their commercial revenues, before in 2011 – and at the tender age of 28 – he created Two Circles, an agency for the digital age, borne out of a desire to build direct relationships with sports fans using data.
Since 2015 under Gareth’s leadership Two Circles’ revenues have grown by 400% and its global footprint has expanded to just under 200 staff across four offices.
Former Intern Coach
Phoebe Schecter is the first British female and 1 of the first 3 females to hold a season long internship with an NFL team. Schecter was with the Buffalo Bills for the 2018 season and previous 2 training camps. Prior to being named to the Bills Coaching Staff, Schecter interned at Stanford University, Bryant University and University of La Verne. Schecter is currently a coach for the GB U-19’s, a coach educator and Women’s Development Officer for British American Football Coaches Association (BAFCA), Chair of the Diversity & Inclusion Committee for British American Football Association (BAFA_ and the Athlete Representative for the International Federation of American Football (IFAF).
Representing Great Britain for the women’s contact American football team and serving as the Team Captain for the past 6 years, Schecter’s passion for football completely encompasses her life. A member of the GB women’s flag football team and England Kabaddi Captain, Schecter has earned over 20 International caps among her sports. Before football, Schecter, a keen equestrian, studied Equine Business Management at Post University in the US before moving to the UK to work for the current coach of the Dutch Olympic Team in 3-Day Eventing, managing his yards in the UK.
Schecter is managing director of the U.K. Dukes, where she implements long term business strategies to develop and grow American football outside of the US. She is also a lecturer at University College of Birmingham in Coach Development and speaker for companies such as Visa, Women in Sport, and UK Coaching.
Partnerships Development & Esports Manager
Bio coming soon…
Managing Director, International
Bio coming soon.
Justin is the Managing Director for Mailman China. Since 2016, he has been integral to Mailman China’s evolution towards providing integrated services for key partners & brand clients, including the full spectrum of strategy consulting, digital media management, content production and monetization. An avid sports fan, he believes that China sports digital marketing needs to be built upon the twin pillars of providing value to fans and clear ROI to brands, creating a sustainable business model for organizations looking to invest into the Chinese market.
Strategic Partnerships Manager
Farhan Ahmed works for Twitch and leads their sports initiatives within EMEA. He primarily focuses on rights acquisition and how non-endemic sports organisations can grow a community on Twitch.
Co-Founder & CEO
A born entrepreneur, Scott invested everything as a child into his first passion…competing in sports. Shortly after college in 2001, his former life as an athlete interconnected with a natural business sense and SponsorHouse was born. The original mission was simple…support and connect athletes with sponsors through the ‘Internet’…the first concept of its kind. That vision later evolved into Hookit, which pioneered the sponsorship technology and analytics space (Spontech). Today, Hookit aggregates billions of data points from social and digital platforms and leverages artificial intelligence and predictive analytics to provide real-time insights and valuations for brands to quantify and maximize sports sponsorships.
Chief Product & Technology Officer
Red Bee Media
Founder & Director
Swipe Right PR
Kirsty is Founder & Director of Swipe Right PR – the Entertainment Technology Agency that offers everything from Corporate Communications and Events Management, right through to Brand PR and Marketing.
As a 6-year PR veteran in videogames, entertainment & technology, Kirsty has a wealth of experience in marketing and outreach strategies, with incredibly strong ties to industry press and media. She has been at the fore-front of emerging industries such as eSports, and can create, execute and troubleshoot campaigns spanning from mobile to mainstream.
Sports Technology & Investment Advisor